Gator hooks use a proprietary patented technology that prints north and south pole dots, called “Maxels” (a mash-up of "magnets" and "pixels") in specific patterns creating many shorter magnetic fields (called near field magnetic flux) that make the Gator magnet much more efficient on common thin steel surfaces found in your home and exponentially stronger than traditional magnets with weight capacities up to 25 lbs. per square inch.